WELCOME WELCOME

Liam Clarke (ITEC dip, MFHT, REPS reg, APNT dip, BMMD, ROC-DOC)

Sports Massage Therapy Black Country

Training and therapy sessions can take place at your home or
Haden Hill Leisure Centre
Barrs Rd, Cradley Heath B64 7HA

blackcountrysportsmassage@gmail.com
07833 624335

Personal Training, Sports & Remedial Massage Therapy

Sports Massage Therapy Black Country uses massage for a variety of health related purposes, to relieve pain, rehabilitate sports injuries, reduce inflammation and increase relaxation. Massage therapy has few serious risks if used properly and appropriately. The term Massage Therapy encompasses many different and varied techniques used to manipulate the muscles and other soft tissues of the body, helping to alleviate the pain, discomfort, stress and tension which builds up during illness or physical activity.

FIRSTLY WHAT IS “SPORTS AND REMEDIAL MASSAGE” ?

In its simplest form, ‘massage’ can be defined as ‘the manipulation of the soft tissues of the body for therapeutic purposes, performed most commonly by using the hands, forearms, knuckles, or elbows, depending on the depth of pressure and outcome required’.

Competently delivered massage is both an art and a science, which relies on established evidence-based functional anatomy & physiology, sound clinical assessment and reasoning, and on the all-essential experience, skills, and intuition unique to each practitioner.

WHAT IS “REMEDIAL MASSAGE” ?

Remedial massage, using ‘Advanced Soft Tissue Techniques’ (ASSTs), is a deep form of muscle-specific, problem-specific treatment, using a wide repertoire of hands-on techniques aimed at facilitating positive change to the soft tissue layers, from superficial to deep.
It can be delivered relatively ‘generally’, for an overall effect of relaxation/ restoration, or more specifically to address recipients’ particular needs, such as pain, dysfunction, impairment, etc.

Its aims and benefits can include effective, lasting:

  • Muscle relaxation
  • Myofascial release, enabling associated postural change
  • Pain relief
  • Improved autonomic function
  • Functional movement restoration
  • Prevention of injury/dysfunction recurrence
  • In the face of certain chronic conditions, maintained improvement/retarding of deterioration
  • Enhanced quality of life.

Such Remedial Massage relies on Advanced Soft Tissue Techniques (ASTTs). These are creatively selected and combined on the basis of sound clinical reasoning, for the recipient’s optimal benefit. Hence besides the ‘traditional’ oilbased massage approach involving effleurage, pétrissage, pressure, friction, rocking, etc., treatment extensively relies on a spectrum of advanced, lotion-free techniques which commonly achieve fast, effective results.

These include:

  • Muscle Energy Technique (MET)
  • Soft Tissue Release (STR)
  • Fascial Release Technique (FRT)
  • Neuro-Muscular Technique (NMT)
  • Positional Release Technique (PRT)
  • Functional Technique (FT).

How does Remedial massage fit in?

Most techniques owe some of their benefits to the mechanical effects specific to the massage strokes applied. These effects can include:

  • Stretching of the muscle fibres and associated fascia
  • ‘Pumping’, locally or more globally, of the circulation system
  • Reducing local tissue congestion/swelling, thereby enhancing circulation
  • Separating and ‘realigning’ muscle fibres
  • ‘Breaking down’ scar tissue, adhesions, congestion within or between muscles/other soft tissue structures
  • Stimulating synovial fluid release and circulation, and improving joint health & function.

However, a number of techniques primarily target neurophysio-logical responses, by capitalising on the body’s natural neuro-muscular (nerve-muscle) reflexes, to facilitate and enhance self-healing, functional restoration, improved motor control, etc.

Effects can include:

  • Promoting muscle relaxation/normal resting ‘tone’
  • Restoring muscle balance
  • Enhancing tissue flexibility/range of movement deficits
  • Toning of wasted muscle
  • Enhancing nerve conduction
  • Improving blood circulation
  • Decreasing pain
  • Enhancing tissue healing
  • Improving proprioception and motor control.

In turn, these various effects of remedial massage result in the following benefits:

  • Tissue tension, stiffness, and/or pain relief enhances normal functional joint movement
  • Improved blood flow translates as increased tissue oxygenation and nutrition, removal of metabolic waste, promoting healing
  • Improved muscle balance and nerve conduction enhance proprioception, motor control, and hence function and reduced risk of injury recurrence
  • Enhanced well-being achieved via therapeutic touch can in turn reduce anxiety and promote a more positive psychological state.

The efficacy of Remedial Massage following numerous types of surgery, for circulatory problems including oedema, and a number of other medical conditions such as neurological disorders, some auto-immune conditions, etc. is nowadays well documented in a growing body of clinical research. It can for instance reduce muscle spasm, pain, improve mobility, control, and hence quality of life, for sufferers of MS (multiple sclerosis), Parkinson’s disease, and other central nervous system (CNS) conditions. A number of case studies have shown encouraging results in ‘fascial release’ reducing the pain and severe mobility restrictions associated with connective tissue fibrosis/sclerosis among Systemic Sclerosis (SSc) patients.

Where does “Sports Massage” fit in ?

Sports Massage is a discipline within Remedial Massage as described above, applied specifically in the context of sports performance. Key aims include:

  • Optimal treatment of soft tissue injury
  • Injury prevention
  • Improved recovery from exertion, enabling the athlete to tolerate severe training sessions more frequently
  • Enhanced balance between flexibility, stability, coordination (motor control), proprioception, and power– or endurance-orientated strength
  • Muscle balance restoration
  • Psychological and physical relaxation
  • Performance enhancement.

Benefits Of Exercise

Regular exercise is an important part of a healthy lifestyle. People who lead an active life are less likely to get ill and are more likely to live longer. Exercise not only makes you physically fitter, it also improves your mental health and general sense of wellbeing.

More specifically it can:

  • Reduce your risk of heart disease and stroke
  • Reduce high blood pressure and balance cholesterol
  • Help prevent lower back pain
  • Assist in the management of arthritis
  • Reduce your risk of certain types of cancer
  • Help prevent and manage diabetes
  • Prevent and treat many mental illnesses, in some cases managing depression as effectively as antidepressants
  • Help you achieve and stay at a healthy weight

So Why Use a Personal Trainer

Using a Personal Trainer enables you to have one-to-one advice, guidance and motivation.
Some people enjoy having a training partner, others may have specific injuries which need monitoring whilst they exercise and there are people who may have postural imbalances, or may be training for a specific goal, such as training for a marathon. Whatever the reason for using a Personal Trainer they will be there to give you their full attention to help you work towards your goals.

A Personal Trainer will be able to put together a bespoke exercise programme for you, no matter how new to exercise or experienced you may be. They will ensure you have an exercise programme which targets your goals and which you feel comfortable with, but which also challenges you whilst ensuring that safe exercise is paramount.

Most importantly a Personal Trainer is there to motivate you and make exercise fun! Everyone has days when they are more tired than other days or when exercise seems less appealing. This is where a Personal Trainer can be important to your progress encouraging you to keep going and making you feel good about what you are achieving.

Personal Training

As part of my Fitness services and Personal training, we provide fitness sessions & personal training to all age-groups and for all levels of fitness. Our dedicated team of skilled fitness instructors, bring with them a vast amount years experience not only coaching, but competition level at both county and Great Britain my experience in enhancing levels of fitness that is driven in a fun, motivating and enjoyable way. Sessions are conducted in groups or individually as requested.

Running / Athletics Coaching

The fitness team, here at Sports Massage Therapy Black Country and Advanced personal training, are not only experts in competing in their sporting fields; they are also experts in training others to achieve their goals. How often are you jogging down the road and someone zooms past making running look effortless and elegant? Or, you are playing Sunday morning football only to be left at the side line at half-time because your stamina isn’t just what it used to be? Well we can help you change this.
Whatever level you compete at, I can help you; from top class athletes through to Sunday morning joggers, we can provide you with the tools and techniques that make running and fitness easier, so you get to see the improvements you never thought possible.
At Sports Massage Therapy Black Country and Advanced personal training, I personally can offer you one-to-one coaching to help improve your running technique, race times and performance for whatever your event is. Sessions are tailored to everyone’s individual needs and we start by looking at your walking and running gait, to ensure your running stride is as efficient as possible. This will help to develop specific strength and stamina exercises so you get the most from your stride, thus enabling you to reach new personal bests.

Athletic training will help improve your agility, endurance and overall exercise performance. We can provide you with drills and exercises to combine into your weekly routine and even come to your sessions to help with the finer points of coaching. After all, don’t we all want exercise to be as easy as possible?

About

My passion for fitness began in secondary school when I ran for Bromsgrove and Redditch Athletic Club. Representing the West Midlands county and Worcestershire county over cross-country and also on the track racing distances from 1500m to 5000m at the age of 17yrs, I held the 3rd fastest time in the UK over 10km on the road, eventually representing Great Britain in world cross country championships as a junior.

I now have fifteen years experience in the leisure industry including at a management level and really enjoy helping other people achieve their fitness goals. I am qualified to NVQ Level 3 in Personal Training and member of balens accredited.

The injuries I sustained in my own career and my work as a PT led me to become interested in sports therapy and so I qualified in this field. I now have a huge passion within the sports and remedial injury field. Whilst I have treated several famous names including Mo Farah and Tyson Fury and also spent 2021 on the national theatre “hairspray” production keeping the dancers injury free.

I am now based in the black country (West Midlands), where I find it equally satisfying to help a victim of stroke or a client post spinal surgery aiming to better her 10k time. I have a range of modalities to employ, including ultrasound and dry needling, all of which I am qualified in. I have a client base of local and national amateur and professional athletes, including those doing Ironman, whom I help with their exercise programs as well as their therapy.

I find human anatomy fascinating and am constantly evolving by researching and keeping up with continued professional development. I feel, due to my experience, work ethic and dynamic personality I can be a huge asset to any team or establishment I work with. I’m always looking at getting the finest results and don’t shy away from working hard to help others achieve their goals.

Further to my passion in rehabilitation I have gone on to study at the School of Body Work to further my knowledge in Advanced Remedial Massage techniques and Oxford University studying under John Gibbons at the famous Iffley Road Sports Centre.
I am fully committed to continuing my professional development, and am pursuing further massage and fitness qualifications. I hold full liability insurance under Balens.

Qualifications

Sports Massage (ITEC)
Pregnancy Massage (MFHT)
LEVEL 3 Advanced Personal Trainer
LEVEL 2 Fitness Instructor
GNVQ Levels 2/3 Leisure and Tourism
FA Leaders Coaching Award
Acupuncture therapist in sports injuries
Hip and groin masterclass
Shoulder joint masterclass
Spinal manipulation and mobilisation for the athlete masterclass
Cervical manipulation and mobilisation masterclass
Advanced Kinesiology Taping Masterclass
The masterclass courses studied at Oxford university
Knee Joint Masterclass
Remedial massage diploma (APNT)
Myofascial Release Techniques
Level 1 and Level 2 Rocktape Kinesiology Taping (ROC-DOC)
Neurological Testing
Advanced Soft-Tissue Masterclass
Advanced Masterclass
Body Master Practitioner (BMMD)
Federation of Holistic Therapists (MFHT)

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Click on the image below to visit John Gibbons Bodymaster Method

Click on the image below to visit the RockTape website

Click on the image below to visit the ESA website

Kinesiology Taping

Any physical therapist involved with assessing, treating and rehabilitating sports related injuries, or even patients that present with back and neck pain, will need to have the skill of taping.

Kinesiology taping is definitely the current buzzword in the field of sports medicine. This brightly coloured tape is now a very common sight at all major sporting events throughout the world and is even seen at some recreational activities. Therefore, therapists need to master the techniques. They are relatively simple to learn and once applied in a specific way can improve the performance of an athlete as well as reducing any pain and swelling.

Sports Massage Therapy Black Country educates clients towards having a better understanding of both why and when to apply the method of kinesiology taping. It outlines how to effectively treat over 50 of the most common sports related injuries, with the application of scientifically proven kinesiology taping methods (KTMs), and includes treatment guidelines for specific areas of the body that a patient/athlete might present with at a physical therapy clinic, e.g. lower back, sacroiliac joint (SIJ) and cervical spine (neck).

Comparison of Kinesiology Tape vs Conventional Athletic Tape

Most types of athletic tape have very little or no stretch; however, kinesiology tape is very elastic and can be stretched longitudinally up to 120–180% of its original size. In addition, the thickness of kinesiology tape and its elasticity are similar to that of human skin. When non-elastic athletic tape is applied to an injury, the rigidity of the tape can cause a restriction or it can even prevent movement of the taped area. This is desirable for severe injuries where immobilisation is necessary to prevent further damage. Most injuries, however, do not require full immobilisation and this is where the flexibility of kinesiology tape comes into its own. KTM can therefore provide support to injured muscles and joints, while still allowing a safe and pain-free ROM, unlike conventional taping. This enables patients and athletes to continue training or competing while they recover from lower-back and neck pain, as well as minor to moderate sports related injuries.

When conventional athletic tape is applied there is the possibility that circulation can be compromised, plus the issue of removing the tape after every sporting event. Kinesiology tape, on the other hand, can be worn for many days, providing support and therapeutic benefits ‘24/7’. In addition, this tape does not cause problems to the underlying tissues or restriction to the associated joint(s). Another benefit is that once kinesiology tape is removed it does not tend to leave any glue- like residue compared to conventional athletic strapping and taping products.

How to Choose the Right Type of Kinesiology Tape

I have tried and tested many varieties of Kinesiology tape and the top brands tested better than the easily available, cheaper options. My team and I are based at the sports injury clinic for the University of Oxford and, therefore, have been able to try most of the top brands on both elite athletes and non- athletic patients alike. All the better quality Kinesiology taping products tested well, with some variations among stretch, tape feel, adhesive quality, etc. Maybe try a few and find your own preference.

I like the phrase used by the Kinesiology taping product company Rocktape (who I consider to be one of the leaders in the field). They mention in their literature that there are essentially two types of tape: ‘cheap and good tape’. Rocktape highly recommend avoiding cheap tape on patients as it often peels and frays much faster than high-quality tape. Reports of skin reactions are also more frequent with cheap tape. As Rocktape suggests, I would personally avoid the cheaper and less known or tested products.

How Does Kinesiology Taping Work?

Any type of injury or trauma to the body will set off the body’s natural protective mechanism known as the inflammatory response .The main identifiable signs of this response are: pain, swelling, heat and redness as well as restriction to the ROM.Kinesiology taping has been clinically shown to help with the natural response to inflammation as it targets different receptors within the somatosensory system. Correct application of KTMs helps alleviate pain and encourages the facilitation of lymphatic drainage by microscopically lifting the skin. This lifting effect helps create distortions in the skin, thus increasing interstitial space and allowing a decrease in the inflammatory process for affected areas.

As shown with the underlying nerve endings, lymphatic vessels and blood vessels are in a state of ‘compression’ due to an injury. Any type of injury will cause an inflammation, as explained earlier, and this natural process will produce some form of swelling, e.g. one common type of swelling is a haematoma, and subsequent pressure will build up within the tissue. This naturally occurring process, with the increased pressure that is building up within the soft tissues, will start to irritate the nociceptors (pain receptors) and pain will be perceived. As I often quote during my Kinesiology taping sessions “swelling causes pressure and pressure causes pain” to reduce the pain we have to reduce the pressure, and this is where specific Kinesiology taping procedures can be utilised to assist in the reduction of the pressure that has built up within the soft tissues’. Other treatment methods can also be used at the same time as Kinesiology taping, e.g. ice packs and non- steroidal anti-inflammatory drugs (NSAIDs).

Myofascial Therapy

Black Country Sports Massage specialises in Myofascial therapy the buzzword in sports therapy, in which has benefited not only sports professionals. Also people within your everyday society, helping to alleviate a whole multitude of postural problems and mental health problems.

Myofascial therapy relieves soft tissue restrictions that cause pain. Some causes of chronic myofascial pain or lower back pain are easier to diagnose than others: trauma (such as a car accident or fall), cumulative posture misalignment or mechanical deficits, a compressed nerve from a herniated disc or inflammatory conditions.

When pain is caused by myofascial tightness within the fascial system (the web of connective tissue that spreads throughout the body and surrounds every muscle, bone, nerve blood vessel, and organ to the cellular level) the diagnosis is more difficult, as fascia restrictions do not show up on MRI scans or X-rays. Yet, those restrictions can play a significant role in creating pain and malfunction in the structure of the spine, extremities and organs.

What is Myofascial Therapy?

Myofascial Therapy (also known as myofascial release therapy or myofascial trigger point therapy) is a type of safe, low load stretch that releases tightness and pain throughout the body caused by myofascial pain syndrome, which describes chronic muscle pain that is worse in certain areas known as trigger points. This article provides an overview of the treatment technique, including:

• What the myofascial system consists of
• Conditions and symptoms myofascial therapy can treat
• A description of the treatment and who typically provides it
• Results and outcomes of a course of myofascial therapy

What is Fascia?

Fascia is a three-dimensional web that permeates the whole body. The best way to envision the expanse of the fascial system is to think of it as a layer of connective tissue (similar to a tendon or ligament) that starts with the top layer directly below the skin, and extends to two deeper layers.

When the fascia is in its normal healthy state it is a relaxed and supple web – like the weave in a loose-knit sweater. When it is restricted, it is more rigid and less pliable, and can create pulls, tensions, and pressure as great as 2,000 pounds per square inch. The fascia is a continuous system, running from the bottom of the feet through the top of the head and has three layers:

  •  Superficial fascia, which lies directly below the skin. It stores fat and water, allows nerves to run through it, and allows muscle to move the skin.
  • Deep fascia, which surrounds and infuses with muscle, bone, nerves, and blood vessels to the cellular level.
  • Deepest fascia, which sits within the dura of cranial sacral system.

Fascia restrictions can occur within any or all of the layers.

Benefits of Myofascial Release Massage therapy

Myofascial release can have the following benefits

  • Reduce pain
  • Release knots/trigger points
  • Improve movement and flexibility
  • Improve muscle function
  • Enhance circulation by breaking up the tight areas where blood flow may become restricted
  • Reduce exercise-related soreness

Myofascial Therapy Prices

£35 for 30 mins
£50 for 60 mins

Pregnancy Massage

What is pregnancy massage?

Pregnancy massage is a gentle and soothing massage designed to maintain the wellbeing of mother and child. Whilst pregnancy massage is very similar to traditional massage, the techniques adapted in pregnancy massage are softer and focus on relaxing the expectant mother, easing aches and pains, and relieving discomfort.

Pregnancy massage releases muscular tension of the upper back, shoulders, lower back and hips; it can help with varicose veins developing and sluggish bowel movement; it can encourage the release of oxytocin, a pain reducing hormone that provides pain relief during labour and birth.

Benefits of pregnancy massage can include

  • Stimulating circulation
  • Relief from joint pain and aching muscles
  • A feeling of rejuvenation and boosting energy
  • Reduction in stress and anxiety
  • An increase in feel-good hormones
  • Better sleep patterns
  • Improved cardiovascular health

Is it safe to have a pregnancy massage?

Pregnancy massage is not suitable for all expectant mothers, and you must consult with your midwife before considering treatment. Your midwife might recommend the best type of pregnancy massage and a therapist suitable for your specific needs, indeed midwives and GPs may conduct background checks to ensure the therapist is trained, certified and licensed.

Massage and other therapies used during pregnancy must be a complementary therapy and are not an alternative to maternity care by health care professionals.

Unless massage is specified by a healthcare professional, pregnancy massage should not be used if the mother to be has been diagnosed with, or has a history of high-risk pregnancy, deep vein thrombosis or pulmonary embolism. Due to a greater natural risk of miscarriage during the first trimester of pregnancy massage is contraindicated in the first 12 weeks of pregnancy.

Pregnancy massage is not suitable for women who are experiencing cramping, bleeding or abdominal or pelvic pain.

What to expect during a pregnancy massage?

Safety and comfort are crucial in a pregnancy massage treatment, therefore you may be asked a few questions about the type of massage you prefer. Generally, the most comfortable position for an expectant mother during a pregnancy massage is lying on one side.

Pregnancy Massage Prices

30 mins maintenance – £35
60 mins relaxing – £60
90 mins soft tissue (Including stretching) – £80
Pregnancy KT taping – £30

Organic essential oils can be used and applied in a safe manner during our sessions.

Nutrition and Diet Care

NUTRITIONAL THERAPY

Although there are many nutritional principles that can be applied over a broad canvas for general health and fitness, finding your own peak needs more fine tuning. I do this by taking a history and looking at your current diet. I love eating and always strive to incorporate new healthy foods with the least pain. Life is meant to be enjoyed and food is part of that.

I have been involved in health and nutrition for more than 25 years. Over the last 8 years, aside from helping clients, I have been writing about natural health remedies and raw food, including various articles for Get Fresh! and Funky Raw magazines.

I believe health is our birthright and we need a much better knowledge of how our amazing body works.To this end it is important that you are very much involved in the process rather than me simply telling you what to do. I like to work with you, not at you!

Any products recommended by me are recommended because I have used them or am using them and they work! They are of the highest quality, as it is absolutely pointless taking an inferior supplement and not getting the results you desire.

There is no quick fix when addressing health and wellbeing, but no matter how far you have wandered off course, the body is an amazing construction and can reverse much of what has happened with enough care and attention.

The body is always reaching for a state of balance and I hope to help you achieve that .

Prices

30 minutes – £35
1 hour – £55
1.5 hours – £75

Block bookings are used for consistent sessions over a period of no more then 3 months – based of a 5 session card
Gift vouchers or block booking cards are for the individual client.
Unfortunately we are unable to allow them to be shared amoungst friends and family.

If 24 hrs notice is not given then you still have to pay for the treatment session.
This works both ways, if Sports and Massage Therapy Black Country cancels a session without giving the client 24 hrs notice, the client will get their next session free of charge.

Contact Us

Training and therapy sessions can take place at your home or
Haden Hill Leisure Centre
Barrs Rd, Cradley Heath B64 7HA
Team Renegade BJJ
Barrs Rd, Cradley Heath B64 7HA

Please contact us by email or the number below
blackcountrysportsmassage@gmail.com

07833 624335

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